Just like educators and school public relations folks, Parent Teacher Associations around the country are currently struggling with administering social media sites, especially Facebook fan pages.
Cognizant of the need to reach out to members, raise funds and build support for their schools, PTAs from California to New York are beginning to create fan pages, monitor comments, and generally learn more about building fan bases on the world’s most popular social media sites.
So the audience last week, when I presented at the New York State PTA’s annual conference, was about as lively as you can expect. And once again, the learning curve was all over the map and included one audience member who noted that she had no experience on Facebook along with others who corrected me on a couple of social media fine points I probably should know by now.
Like any presenter, I’m sure, a lively audience is the best scenario. I love a lively, talkative audience with their hands in the air. It’s so much more rewarding than a group that looks comatose while you’re up there talking.
Here’s my presentation. Enjoy. And by all means, raise your hand!
- Be social: Do you really need a social media manager? (marketing.yell.com)
- Ongoing lessons (mita56.wordpress.com)